Before You Code: Validate Your Idea, Build a Better Product, and Plan Your Way to Success By Heather O'Neill and Jen Kramer Based on the same video series , Harvard course , and workshop , this book covers how to plan and design a website — from defining site goals and choosing a target audience to designing a page architecture and establishing a tone of voice. Reading "Before You Code" has changed the way I work with clients entirely! I've seen an instant shift in the way they view the work I'm doing.
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